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Digital Marketing Director
Description
We are looking for a creative and data-driven Digital Marketing Specialist to join our dynamic team. The ideal candidate will be responsible for developing, implementing, and managing marketing campaigns that promote our brand and services. This role plays a major part in enhancing brand awareness within the digital space and driving website traffic and lead generation.
Key Responsibilities:
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Develop and execute digital marketing campaigns across various platforms (Google Ads, social media, email).
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Optimize SEO and SEM strategies to increase organic traffic.
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Monitor and report on campaign performance and ROI using analytics tools.
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Manage social media channels and create engaging content.
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Collaborate with designers and content creators to maintain consistent brand messaging.
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Stay up-to-date with digital trends and competitor activity.
Requirements:
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Bachelor’s degree in Marketing, Communications, or a related field.
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2+ years of experience in digital marketing.
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Hands-on experience with tools like Google Analytics, Meta Ads Manager, HubSpot, or Mailchimp.
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Strong understanding of current digital marketing concepts and best practices.
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Excellent written and verbal communication skills.